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South Shore Playhouse Brings Venue Security Into the Modern Era

How a nonprofit live events organization upgraded decades-old video infrastructure without the stress or sticker shock.

Stu Waters
Stu Waters
Aug 5, 2025

Customer Snapshot

Customer: South Shore Playhouse Associates
Industry: Live Events & Entertainment
Use Case: Venue surveillance, liability protection, incident review
Segment: Nonprofit Venue Operator / Facilities-Led Decision

The Challenge: Aging Systems, Limited Storage, and Unclear Footage

For decades, South Shore Playhouse operated with the same analog camera systems, characterized by aging infrastructure, grainy video quality, clunky access, and storage that couldn’t retain footage beyond two weeks.

“We weren’t even sure if we got 14 days of footage,” said Ross Ronselli, General Manager. “It wasn’t terrible, but the quality was falling off, and our coverage wasn’t great.”

A request for past footage beyond what the system could store highlighted the risk. “That moment wasn’t the breaking point per se,” Ross noted, “but it definitely made us realize we needed a better setup.”

The Solution: A Modern, Seamless Upgrade With Coram

After receiving an unexpectedly high quote from their legacy vendor, Ross took the search into his own hands, turning to Reddit and Google to compare systems.

“One name that kept coming up was Coram,” Ross said. “The process was easy from the start; almost suspiciously easy! But it never got complicated. The quote made sense, the team walked us through everything, and the install was a breeze.”

South Shore Playhouse installed the new system in phases, and despite some internal scheduling delays, the first half was fully operational in less than two days.

“I logged in later that day and the cameras were already up. Just dots on a map turned into full coverage. It was that smooth.”

Unexpected Wins: Smarter Search and Confidence on Site

Ross wasn’t shopping for AI, but quickly saw the value. “I’m used to clicking frame-by-frame to find the moment I need. But with Coram, it’s like Google. You type in a few keywords and it just pulls it up. That’s huge.”

The pan-tilt-zoom features also impressed. “One camera was facing the wrong way and I figured we missed it. Then it whipped around and caught exactly what I needed.”

Beyond tech, the system brought peace of mind to staff: “Everyone knows we have footage if anything weird comes up. That alone builds confidence.”

Why Coram?

Unbeatable Price: “The quote was miles better than what we were originally given, plus room for flexibility.”
Effortless Install: “One and a half days and it was live. It just worked.”
Search That Works: “The AI search tools are a game-changer for reviewing footage.”
Modern Hardware, No Headaches: “The cameras update with the license, so we’re always current.”
Trustworthy Support: “The install crew was responsive, helpful, and got it done without hand-holding.”

What’s Next?

South Shore plans to complete the second half of its rollout and fully integrate Coram into everyday operations. As Ross puts it, “We're only halfway in and already seeing the benefits. Once it’s fully deployed, it’ll be a major asset.”

Would They Recommend Coram?

“Absolutely,” said Ross. “The quality, the install process, the price… Everything about [Coram] has made our lives easier. Especially heading into our busiest season, it’s been a massive relief.”

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