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How to Become a Coram Partner: A Complete Guide for Resellers

Learn how to become a Coram partner and grow your security business with AI, hardware flexibility, recurring revenue, and strong regional support.

Stu Waters
Stu Waters
Oct 17, 2025

The physical security industry is at a turning point. Traditional on-premise systems have long dominated the market, but they often lag behind in AI capabilities and modern software features. On the other side, cloud-born platforms offer advanced analytics and ease of use, but they lock users into expensive proprietary hardware. Coram bridges this gap with a simple, powerful, and hardware-agnostic platform that blends the best of both worlds.

This guide walks you through why joining Coram’s partner ecosystem is a smart move and how to get started seamlessly.

Why Partner with Coram

Bring AI and Modern Analytics to Existing Infrastructure

Many organizations already have a network of IP cameras and security hardware. Instead of ripping and replacing everything, Coram allows you to layer advanced AI analytics, real-time search, and operational tools on top of what your clients already own. This is a game changer for integrators looking to modernize deployments without unnecessary cost.

Access Complimentary Hardware

When you partner with Coram, you get access to complimentary Coram Point servers. This means you can budget for software licenses while Coram provides the necessary edge hardware to power the solution. Whether your client is retrofitting an aging system or building a new facility, this model simplifies planning and drives long-term growth.

Stay Flexible with Hardware

Unlike many cloud platforms, Coram does not force partners or customers into proprietary ecosystems. If you’ve built long-standing relationships with camera manufacturers like Avigilon, Genetec, or Axis, you can keep selling that hardware while using Coram to unify and enhance the system. This flexibility makes your offering stronger and more future-proof.

Build Recurring Revenue

Coram operates on a SaaS model. Each camera, door, or emergency management license generates recurring revenue at renewal. As your customers expand, your revenue grows too. This model gives partners predictable income while building long-term client relationships.

Regional Focus and Strong Support

Coram prioritizes meaningful partnerships over sheer volume. Rather than onboarding thousands of resellers, we focus on regional integrators and security providers who know their local markets. This ensures stronger support, clear communication, and better margins for partners.

How to Join the Coram Partner Program

Becoming a Coram partner is straightforward. Here’s how the process works:

Step 1: Initial Conversation

Our Channel team connects with you to learn more about your business. We look at your day-to-day operations, areas of expertise, and verticals you serve. Whether you're focused on door access installations, VMS, networking, AV, or cybersecurity as an MSP expanding into physical security, we tailor our support to fit your strengths.

Step 2: Vetting and Approval

We conduct a quick vetting process to ensure alignment. Coram looks for partners who are experienced in installation, low-voltage work, or regional security sales. We value partners who want to deliver state-of-the-art systems without locking customers into expensive, inflexible platforms.

Step 3: Access the Partner Portal

Once approved, you’ll get access to Coram’s Partner Portal. This is your central hub for product documentation, vertical-specific use cases, sales enablement materials, and marketing resources. Whether your customers are in K–12 education, higher ed, logistics, retail, or healthcare, you’ll find tailored resources to help close deals faster.

Step 4: Use the Pricing Calculator

Our transparent pricing calculator allows you to generate quotes quickly. No need for endless calls or complicated spreadsheets. You can get pricing in front of customers in minutes, helping you move faster than competitors.

Step 5: Start Selling and Growing

From here, you’re ready to offer Coram’s hybrid security solutions to your clients. Whether you’re upgrading existing camera networks, deploying new sites, or integrating access control and emergency systems, Coram equips you with the tools to deliver reliable, scalable security.

Partner Benefits at a Glance

  • Access to complimentary Coram hardware for new and retrofit projects
  • SaaS-based recurring revenue model
  • Hardware-agnostic flexibility
  • Regional partner prioritization with strong channel support
  • Easy onboarding and transparent pricing tools
  • Comprehensive partner portal for sales and technical resources

Start Your Partnership Journey Today

If you're ready to bring modern, AI-powered physical security to your region without locking clients into expensive proprietary systems, Coram is the right fit. Our partner program is built for companies that want to grow sustainably, deliver real value, and modernize security for the communities they serve.

FAQ

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