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How Chicken Ranch Uses Coram AI for Faster Look-Backs and Safety

“The AI search is great. I can type a simple description and instantly find exactly what I’m looking for.” — Will Paccione, COO, Chicken Ranch

Stu Waters
Stu Waters
Oct 22, 2025

Six months of continuous video, AI search by description, and “night-and-day” low-light clarity elevate safety and oversight.

Customer Snapshot
Customer: Chicken Ranch (licensed adult entertainment venue)
Industry: Hospitality / Regulated Services
Location: Nevada
Use Case: Modernize video security for safety, accountability, and rapid investigations

Safety is the most important thing.” As COO Will Paccione explains, the operation runs a tight front-of-house, screening visitors, maintaining watch/ban lists, and documenting incidents. They needed reliable, comprehensive video and faster ways to find what mattered.

Before Coram (Challenge)

The previous system (Vertex) wasn’t capturing continuously. As cameras were added, retention shrank and motion-only recording created gaps. On busy days, storage quickly filled with noise (even décor moving in the wind),  making it hard to prove what did or didn’t happen. Low-light footage also limited overnight awareness.

The Switch to Coram

Cost required stakeholder buy-in, but Coram’s model made the cut: continuous recording, modern AI tools, and upgrades included in the plan. “Just to know we have six months if we need it is huge. Six months of uninterrupted… I can go back to a specific time, a specific day.” Early demos sealed it: “When… Dennis pulled up ‘redhead with vacuum’… I saw the clips. I went, this is great. Exactly what I need.”

Rollout involved some recabling and a week of IT work; Coram’s licensing/platform costs were a portion of the total. The team now leans on Discover for quick look-backs, with everything from describing critical incidents to a lighthearted check on the resident cat (“I could type cat… and just figure it out”).

Life With Coram (Results)

  • Retention you can trust: Continuous recording for months eliminated blind spots and “empty” motion gaps.
  • Search by description: Natural-language queries (e.g., clothing color) surface the right clips fast; Journey Path tracks a person across cameras.
  • Low-light clarity: “It’s night and day, literally night and day, because at night it looks like it’s daytime now.”
  • Operational fit: Shift managers monitor on dual displays; Coram upgrades arrive as part of the plan.

Why Coram?

  • Six-month, uninterrupted look-back to verify claims and resolve disputes.
  • AI that works the way staff think, from plain-English search to Journey Path.
  • Stronger night performance for a perimeter-sensitive desert property.
  • Upgrades included and responsive engineering access.
  • Proven advocacy: “We’re very happy with it so far,” with referrals already in motion.

Recommendation

Paccione’s bottom line: “Exactly what I need.” With continuous recording, fast AI search, and clearer nights, the venue strengthened safety and made investigations simpler.

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